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Insight

11/23/2009
SNEWS

What New FTC Rules for Word of Mouth Marketing Mean for Your Business

By Andrea Anderson

What New FTC Rules for Word of Mouth Marketing Mean for Your Business

Concerned that consumers may not understand the connections between advertisers and compensated bloggers and posters, the Federal Trade Commission has released revised guidelines for companies using word-of-mouth marketing. Learn what it takes to stay out of trouble...

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